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INN DAYS 2017 – Growing the Business of Nonprofit News

June 21, 2017 @ 8:00 am - June 22, 2017 @ 5:30 pm UTC-7


Join us for INN DAYS 2017 - Two days of intensive business training for news organizations and entrepreneurial journalists who want to achieve growth and increase their impact.

Keynote Presenter: Marina Walker Guevara, ICIJ

Guevara co-managed the Panama Papers investigation, one of the biggest leaks in journalistic history, involving more than 370 reporters in 76 countries. Hear how ICIJ put together the news collaboration that earned a Pulitzer Prize and continues to change global finance and politics, and what is next for ICIJ’s reporting in the Americas and beyond.

The two days include presentations and hands-on workshops on:

  •  The Business Model Canvas

  • Prep Your Pitch Workshop

  • Fundraising Tactics and Tools

  • Negotiating Successful Partnerships

INN DAYS will also feature a Shark Tank funding pitch role play session, funder speed-dating rounds, leveraging #newsmatch and other lead generation campaigns for your own year-end campaigns, a look ahead at 2017 year-end options, as well as the annual INN board and membership meetings. See the full INN DAYS 2017 Conference Agenda

INN conference sessions are free for INN members in good standing, thanks to generous support from the Ethics and Excellence in Journalism Foundation and Knight Foundation. You can register for one or both days.

This year INN will provide lunch each day. To reserve your meal and a seat for any of the hands-on training workshops, members must register by June 2, 2017. Any remaining seats after that date will be offered to non-members for $85 per day, coffee and lunch included. INN Days Conference and Lunch Registration

Travel Help (Sorry, all travel funds have been awarded)

INN has funding to reimburse some travel costs for members who apply and show need. INN will reimburse members up to $300 for one day or up to $600 for both INN DAYS, Wednesday, June 21 and Thursday, June 22.

Reimbursements will be awarded on a first-come, first-served basis to INN members:

  • in good standing (current on membership dues)

  • that are actively publishing

  • that submit the reimbursement request and expenses within 90 days of the conference

We can cover up to one full reimbursement per organization.


INN DAYS Alternate Hotel

Marriott Springhill Suites Scottsdale North

17020 N. Scottsdale Rd

Scottsdale, AZ 85255

Rate: $81/night plus tax. Includes free wi-fi, breakfast and use of the Marriott Courtyard shuttle service to the conference site and other locations within a 5 mile radius. Shuttle runs from 7am to 7pm.

Reservations: Book the INN DAYS group rate

Deadline for this group rate is Monday, May 15, 2017 or until the room block is full.

INN DAYS and IRE Conference Hotel

JW Marriott Phoenix Desert Ridge

5350 E. Marriott Drive

Phoenix, AZ 85054

Rate: $189/night (single/double) plus tax. Includes free wi-fi

Reservations: IRE Conference Hotel Reservations and Travel Info

Deadline for reservations is May 30, 2017 or until the room block is full. We suggest you book early since the room block has sold out prior to the deadline in previous years.  Self -parking $10/day.


This year’s IRE conference is June 22-25; the first day of IRE runs concurrent with INN Days. Here are the IRE Conference and Registration Details.

INN members who want to attend the IRE Conference must register IRE Conference Registration ($285 early bird price until June 2). IRE registration is not required for members who want to attend only INN DAYS training sessions.



June 21, 2017 @ 8:00 am
June 22, 2017 @ 5:30 pm


JW Marriott Desert Ridge Resort and Spa5350 E. Marriott Drive
Phoenix, AZ 85054 United States