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May 2016

Media Metrics 101

May 11, 2016 @ 1:00 pm - 2:00 pm UTC-5

When it comes to tracking progress and impact in media, it’s hard to know which metrics are worth tracking and which aren’t. Those who don’t have robust analytics platforms like Parse.ly, Chartbeat or Omniture, must rely on a combination of Google Analytics and hand-entered data to make meaning of their analytics. This training is great for people who are new to media metrics, or for people who would like to learn free ways to track metrics. Who should take this…

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December 2016

News Nerd Book Club: Notes On The Synthesis Of Form

December 14, 2016 @ 1:00 pm - 2:00 pm EST

Join our bi-monthly book discussion. For our December meeting will be Christopher Alexander's Notes on the Synthesis of Form. Here's a link for the video chat (using zoom.us) where you can join us on Dec. 14 at 1 ET.

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August 2017

Facebook Marketing Bootcamp- Build an Ad Campaign to Grow Your List

August 17, 2017 @ 1:00 pm - 2:30 pm UTC-5

Direct email outreach is the best way to drive online donations and to spur supporters to engage in online advocacy. As we know, email appeals are also easy to create and they cost a lot less than direct mail.  But your fundraising success with email depends on a healthy email list.  Your first goal should be to make your email list net positive — that is, you should be getting more signups than unsubscribes each month. Facebook has been proven to be a invaluable tool…

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Facebook Marketing Bootcamp- Build an Ad Campaign to Grow Your List

August 30, 2017 @ 1:00 pm - 2:30 pm EDT

Facebook Bootcamp I In the first Facebook webinar, attendees will learn the basics of building a successful Facebook Ad Campaign to build your email list and inspire your audience to take action. The strategies shared will assist you with managing your Facebook fan page boosted posts to move from audience engagement to website visits to email sign ups. In addition, we will cover the following topics: Seven surefire ways to get more Facebook engagement on your posts Using Lookalike and…

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October 2017

INN Friends present: GiveGab Registration and Profile Building for NewsMatch

October 11, 2017 @ 1:00 pm - 2:00 pm UTC-4

GiveGab Training for NewsMatch:  How to register and build a profile  Date: October 11 Start TIme: 1:00 pm EST -2:00pm EST Duration: 1 hour   Why it's  important to attend: In this live webinar, GiveGab Project Managers Jesse and Alyssa will introduce you to GiveGab, the online giving platform for INN for News Match.  The News Match national marketing campaign will bring potential donors to the INN website. All INN members registered with GiveGab and created a profile will be…

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January 2018

INN Friends Presents: The Do’s and Don’ts of Charity Registration

January 17, 2018 @ 1:00 pm - 2:00 pm EST

A successful year-end campaign brings in new donors. That's good.  Do you know where those donations came from? If your donors live in states where you aren't registered that could be a problem. REGISTER HERE Join this webinar to learn: What is State Charity Registration Where does my organization need to register Why is registration required Possible penalties of non-compliance Timeline of registration and yearly due dates Presenters: Michelle Boyer and Kim Frocke, Charity Compliance Solutions Charity Compliance Solutions is…

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April 2018

Getting Started with News for Good (GiveGab) Webinar

April 25, 2018 @ 2:30 pm - 3:30 pm UTC-4

  REGISTER for an April 25 webinar, 2:30 p.m. Eastern, to learn everything you need to know about News for Good, including how to register your organization and the features available to make your organization as successful as possible. This webinar will be recorded and available after via the toolkit on the News For Good site.   Most donors that come through INN are interested in the field but don’t have a relationship with a specific news outlet. Having a…

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September 2018

INN Peer Group Coaching: Sharpen Your Sales Skills

September 6, 2018 @ 5:00 pm - 6:00 pm EDT

Overview Need help with your selling skills ahead of year-end fundraising or just looking for a refresher? Join INN's new sales peer group led by coach Ebony Reed, who spoke earlier this year at INN Days about selling sponsorships and the value of your nonprofit newsroom. Leave with the knowledge and confidence you need to raise more money and achieve sales success for your news organization. Limited space. Register once for all three sessions $60 for INN Members | $75…

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January 2019

INN Training: Reporters’ rights and resources in the current climate

January 23, 2019 @ 12:00 pm - 1:00 pm UTC-6

  Reporters' Rights and Resources In this climate of tension between democratic mandates for openness and official preference for secrecy, reporters  must understand their rights and how to respond if they’re challenged. Attorneys from the Reporters Committee for Freedom of the Press will join INN members for a training on RCFP’s newly updated media law guides for reporters. The training will cover the latest versions of RCFP’s Open Government Guide, a state-by-state resource of the rights of reporters and the public to see information…

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INN Info Sessions for Start-ups

January 23, 2019 @ 3:00 pm UTC-5
|Recurring Event (See all)

An event every month that begins at 3:00pm on day Fourth of the month, repeating until December 18, 2019

One event on February 20, 2019 at 3:00pm

One event on April 17, 2019 at 3:00pm

One event on June 19, 2019 at 3:00pm

One event on December 18, 2019 at 3:00pm

One event on March 20, 2019 at 3:00pm

One event on October 16, 2019 at 3:00pm

One event on November 6, 2019 at 3:00pm

INN Sessions for Start-Ups So you want to start a nonprofit, independent news organization? Congratulations! Your passion for truth telling and your desire to be your own boss has brought you to this point. Starting a nonprofit enterprise can seem like an overwhelming endeavor.  It can be a significant challenge and our monthly one-hour INN Sessions are designed to give you a realistic picture of what the process entails. Expect to: Gain insight on the critical elements for success Get…

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February 2019

INN Coaching: Succession Planning for Nonprofit News Leaders

February 12, 2019 @ 11:00 am - 3:00 pm UTC-7
|Recurring Event (See all)

One event on March 12, 2019 at 11:00am

One event on April 9, 2019 at 11:00am

One event on May 14, 2019 at 11:00am

One event on June 18, 2019 at 11:00am

One event on July 16, 2019 at 11:00am

Looking ahead to leave your legacy to the next generation but unsure where to start? For those planning to make a leadership transition this coaching series will guide you through each step of the process. The program consists of monthly 2-hour  sessions for six months. Participants will complete homework assignments and meet with a peer-coach between sessions. Session topics will be finalized based on participant interest, but are likely to include: 1. Overview of Succession Planning: The first session will…

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April 2019

INN Coaching: Sharpen Your Sales Skills

April 11, 2019 @ 5:00 pm - 6:00 pm EDT
|Recurring Event (See all)

One event on July 11, 2019 at 5:00pm

One event on May 9, 2019 at 5:00pm

One event on August 8, 2019 at 5:00pm

Overview Need to elevate your selling skills to achieve your revenue goals? Join INN's sales coaching peer group led by coach Ebony Reed. Leave with the knowledge and confidence you need to raise more money and achieve sales success for your news organization.  Limited space.   Register for all the sessions in the series or for individual sessions.   Craft a winning value proposition Thursday, April 11 Learn how to quickly state your value and why a business or organization…

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November 2019

INN Info Sessions for Start-ups

November 13, 2019 @ 3:00 pm UTC-5

INN Sessions for Start-Ups So you want to start a nonprofit, independent news organization? Congratulations! Your passion for truth telling and your desire to be your own boss has brought you to this point. Starting a nonprofit enterprise can seem like an overwhelming endeavor.  It can be a significant challenge and our monthly one-hour INN Sessions are designed to give you a realistic picture of what the process entails. Expect to: Gain insight on the critical elements for success Get…

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December 2019

INN Info Sessions for Start-ups

December 18, 2019 @ 3:00 pm UTC-5
|Recurring Event (See all)

An event every month that begins at 3:00pm on day Fourth of the month, repeating until December 18, 2019

One event on February 20, 2019 at 3:00pm

One event on April 17, 2019 at 3:00pm

One event on June 19, 2019 at 3:00pm

One event on December 18, 2019 at 3:00pm

One event on March 20, 2019 at 3:00pm

One event on October 16, 2019 at 3:00pm

One event on November 6, 2019 at 3:00pm

INN Sessions for Start-Ups So you want to start a nonprofit, independent news organization? Congratulations! Your passion for truth telling and your desire to be your own boss has brought you to this point. Starting a nonprofit enterprise can seem like an overwhelming endeavor.  It can be a significant challenge and our monthly one-hour INN Sessions are designed to give you a realistic picture of what the process entails. Expect to: Gain insight on the critical elements for success Get…

Find out more »
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