INN Day 2016 and Marketing + Branding For News Workshop

INN members who want to sharpen their branding and marketing positions and cultivate more major donors are invited to register for two special INN member events in June:

Marketing + Branding for News on June 15 kicks off the INN business acceleration training lineup for 2016. Members can register separately for just this training or combine it with INN Day.

INN Day on June 16 will feature top training in major donor cultivation skills, the INNovation Fund lightning talks showcasing revenue and audience experiments (ideas you can steal!), the annual INN board and membership meetings, tech help open hour and plenty of networking opportunities.

All INN events are free for INN members, thanks to generous support from the Ethics and Excellence in Journalism Foundation. Important note! You need to register by April 30 to hold your seat in the branding and donor program training sessions.

Registration, travel reimbursement application links, hotel and other details are below. Most attendees will need to travel Tuesday in order to attend the Marketing + Branding session and a separate travel reimbursement application is available for that.  While this can be attended as a stand-alone, holding it adjacent to INN Day enables travel and facilities savings for members attending both. We look forward to seeing you!

Marketing + Branding for News

9 a.m. - 5 p.m, Wednesday, June 15
New Orleans Marriott
555 Canal St.
Room: Galerie 5 (second floor)

Agenda + Speakers

Donor Cultivation Training/INN Day

8 a.m. - 5:45 p.m., Thursday, June 16
New Orleans Marriott
555 Canal St.
Room: Galerie 6 (second floor)

Agenda + Speakers

Travel reimbursement

INN will reimburse travel costs for members who apply and show need for each of these training opportunities.

Criteria: Reimbursements will be awarded on a first-come, first-served basis to INN members in good standing (current on dues) that are actively publishing and show need and how their organization can apply the membership and/or major donor training programs. Limit one per organization for each training day, so a max of $600 per organization. INN will post a notice on the member listserv once all available funds have been committed.

Marketing + Branding: Reimbursement of up to $200.  Application

Donor cultivation:  Reimbursement of up to $400 per publication. Application

Hotel information

New Orleans Marriott (IRE Conference hotel)
555 Canal St., New Orleans (map)
Rate: $189/night (single/double) plus tax. Includes free internet
Reservations: Register online with the IRE block

International House (two blocks away from conference hotel)
221 Camp St., New Orleans (map)
Rates: Queen: $159, King: $179, Double/double: $199, Run of House rooms: $169, plus tax
Reservations: Call 1.800.633.5770 and register with The Lens block
Group rate applies June 14-19.
(Thanks to Steve Beatty from The Lens for setting this up)

Investigative Reporters & Editors Conference

The IRE Conference is June 16-19 at the New Orleans Marriott, 555 Canal St.

INN members who want to attend the IRE Conference must register here ($260 early bird price until May 27). IRE registration is not required for members who want to attend only INN Day or INN training sessions.

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